Adam's Confectionery
#strategy #product #innovation
client: Adam's Confectionery Adam Kajetanowicz
project team: Katarzyna Bukowska-Wcisło, Izabela Brola-Cieśluk
The new visual strategy emphasizes the most important values of the company: tradition, quality and craftsmanship. The developed logo, claim and promotional materials attract the attention of customers and strengthen the position of the confectionery as a leader in the industry. It is an image that builds trust and supports the development of the brand in a modern business environment.
Thanks to our cooperation, “Cukiernia u Adama” has gained a modern, coherent image that distinguishes the brand from the competition.
The new brand strategy also makes it easier to reach new customer groups. The solutions prepared not only reflect the unique character of "Cukiernia u Adama", but also respond to the needs of modern consumers who value quality and authenticity. As a result, the brand has not only refreshed its image, but also built a solid foundation for further development and increased sales.
For "Cukiernia u Adama" we comprehensively took care of the organization of the photo session and the production of promotional materials, completely removing this burden from the client. From the selection of a professional photography and film company, through the creation of detailed scripts and storyboards, to logistics and supervision of the session - everything was in our hands. Thanks to this, the client did not have to engage his time and resources, being sure that every part of the process would be carried out efficiently and professionally.
Comprehensive session and recording service
-22.png)
The finished, high-quality materials – both photos and videos – were prepared in such a way as to fully reflect the character of the brand and effectively support its promotion. The final editing of the promotional videos was refined in the smallest details, ensuring visual and communication consistency. Thanks to this, "Cukiernia u Adama" could focus on its daily activities, gaining tools that effectively attract the attention of customers and strengthen the brand's image.
What did we do?
We combined a strategic approach with creative solutions to strengthen the company's position on the German and French markets.
Corporate Identity
We designed the entire visual sphere of the brand, identification, website, catalogues, films and social media materials
Promotional film production
We designed the entire visual sphere of the brand: website, catalogs, films and social media materials.
Professional photoshoot
We organized and supervised the photo shoot.